Celebrating Ramadan in Wild Rift Together Under the Crescent

As Ramadan begins around the world, this year Wild Rift is bringing the celebration in game. Over the next five weeks of Ramadan and Eid al-Fitr the team behind Wild Rift has cooked up plenty to feast on. “A lot of Wild Rift players celebrate Ramadan globally so it was important for us to have this event,” said Richard Zheng, the Event Producer for the Ramadan in-game event on the Wild Rift Publishing team in Shanghai. But if they were going to do a Ramadan event, they were going to do it right by making sure they have a full understanding of everything Ramadan. “Many of the people on the team haven’t observed Ramadan before so we enlisted the help of a bunch of Rioters who helped make this an authentic, global representation of Ramadan,” said Ben Cheng, Manager of Marketing Creative Direction on the Wild Rift team in Shanghai.