Augmented Reality 101: An Overview of AR for Business Leaders

Augmented reality (AR) began as a concept in science fiction but has matured into a powerful tool that can benefit businesses. Decision-makers at competitive businesses should stay aware of the increasing number of practical enterprise AR applications to avoid being left behind. Augmented reality is not virtual realityThe concept of virtual reality (VR) is perhaps more widely understood than AR, but they are not the same thing. Augmented reality (AR), on the other hand, is suited for work because it operates by placing digital content within the user’s real world, where work occurs. You don’t need to look to the future to see the benefits of enterprise AR, though.