Business

IAB/MRC Adopts Niantic’s Rewarded AR Ads Technology as the Industry Standard for Augmented Reality Measurement Guidelines

1 day ago

As a leader in the AR space, we are continuously pushing boundaries to extend AR’s reach beyond games and contribute...

Celebrating Our Planet this Earth Day with Players & Niantics

3 days ago

In-game challenges: Players will be given the opportunity to take action inside various games to help promote and support sustainability...

Niantic Research: CHI 2024: “Don’t Look Now” – Research to unlock the potential of 3D scanning

Apr 18, 2024

Understanding the real world is a major part of our work at Niantic – and technology for scanning 3D objects...

Aristocrat launches 2022 Sustainability Disclosures

Apr 17, 2024

Aristocrat has released its 2022 Sustainability Disclosures outlining progress made across all our sustainability priorities and highlighting our commitment to...

Advancing the Esports and Player Experience in MENA

Apr 17, 2024

That said, we know that seeing League and TFT included in an international esports event in Saudi Arabia could raise...

Cyberpunk 2077’s Development Team Awarded at the 2024 BAFTA Games Awards!

Apr 17, 2024

CD PROJEKT RED proudly announces that during the 20th British Academy Game Awards, Cyberpunk 2077’s development team received the award...

Homa readies web3 tech for game creators and players, community skyrockets

Apr 17, 2024

Building on Homa tech, which has empowered more than 1000 game creators, we are preparing the release of the web3...

Homa acquires RisingHigh Academy

Apr 17, 2024

Homa has acquired RisingHigh Academy to provide innovative content and resources for mobile game developers. RisingHigh Academy—Taking the game design...

Homa raises 100 million to supercharge developers fortunes

Apr 17, 2024

Founded in 2018 by Daniel Nathan and Olivier Le Bas, Homa develops technologies to empower game developers across the world,...

Homa new branding

Apr 17, 2024

Before Homa, making a hit game was blood, sweat and luck. Now, it’s more like step one, step two, step...