Social Media Manager

PTW
November 28, 2023
Contact:N/A
Offerd Salary:Negotiation
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Contract Type:Other
Working Time:Negotigation
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Description

PTW is looking for a talented Social Media Manager to administer our social media accounts. You will be responsible for creating original content, managing posts and responding to followers. You will manage our image in a cohesive way to achieve our marketing and PR goals.

As a Social Media Manager, we expect you to be up-to-date with the latest social media trends and technologies. You should have excellent communication skills and be able to express our views creatively.

The ideal candidate for this role should be able to handle our social media presence ensuring high levels of web traffic and engagement. They will be passionate for the “art” of marketing and the video game industry, and will have an abundance of ideas for delivering creative B2B marketing effectively.

You will be working with our regional marketing leads, our in-house graphics, content and video teams, and the business development leads.

Responsibilities

  • Design and implement B2B social media strategy to align with business goals
  • Set specific objectives and report on ROI
  • Perform research on current benchmark trends and audience preferences
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
  • Monitor SEO and web traffic metrics from social media.
  • Collaborate with other teams, to collate content and ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner and monitor reviews
  • Oversee social media accounts' design (e.g. cover images, profile pictures and layout)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications
  • Requirements
  • Requirements · 2/3+ years of experience in marketing. Proven work experience in Social Media. Preferably in the games or in tech with social products or platforms. · Bachelor's Degree (or equivalent experience), in marketing, English, business or relevant discipline · A strong understanding of B2B marketing · Knowledge about games and the video game industry · Hands on experience in content management · Excellent copywriting skills · Working knowledge of creative and content creation tools e.g. Canva, Adobe Suite · Knowledge of online marketing channels · Familiarity with web and digital design · Excellent communication and people skills · Analytical and multitasking skills
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