Leader in the development and publishing of mobile games, Gameloft® has
established itself as one of the top innovators in its field since 2000.
Gameloft creates games for all digital platforms, two of which are featured in
the “Top 10 Games by All-Time Worldwide Downloads” from App Annie. Gameloft
operates its own established franchises such as Asphalt®, Order & Chaos,
Modern Combat and Dungeon Hunter and also partners with major rights holders
including Universal, Illumination Entertainment, Disney®, Marvel®, Hasbro®,
Fox Digital Entertainment, Mattel® and Ferrari®. Gameloft distributes its
games in over 100 countries and employs 4,600 people worldwide. Every month,
114 million unique users can be reached by advertisers in Gameloft games with
Gameloft Advertising Solutions, a leading B2B offering dedicated to brands and
agencies. Gameloft is a Vivendi company.
All trademarks referenced above are owned by their respective trademark
As part of the Game team, reporting to the Marketing Lead, and working in
close collaboration with the global Product Marketing team and an extended
network of experts (ASO, UA, Consumer & Market Insights, Social Media, Press
Relations, Influence,etc.), you will develop and execute marketing campaigns
for a multi-platform game. This role is located in our production studio in
Barcelona, but you will also work and coordinate with team members located in
various territories worldwide. As a Product Marketing Manager you will:
Conduct market research, benchmarking and consumer studies to iterate with
the game's target audience, positioning, marketing pillars and USP
Consolidate and amplify the game brand identity
Create marketing plans relying on solid user insights,and strategically
aligned with the product roadmap, with the objective of generating brand
awareness and ultimately growing the player base
Develop marketing programs focusing on innovative activations, viral
content, and meaningful partnerships, and orchestrate their implementation
by coordinating with relevant stakeholders (Production, Live Ops, UA,
Social Media & Community, Digital, Influence, PR…)
Optimize the game visibility and in-store performances, working hand in
hand with the ASO Expert
Manage promotional assets creation with the Creative Assets Team and/or
external agencies (trailers, web assets, screenshots, store
Collaborate with the User Acquisition team to optimize the advertising
campaigns targeting and assets
Manage game & promotional assets approval with license holders (e.g.
Universal, Disney, LEGO, etc.) – if applicable
Analyze the marketing campaign performance, and report to internal
stakeholders, and the license holder (if applicable)
Participate in the development of the game by making recommendations to
improve user experience, engagement, retention, shareability, and to
better integrate in-game promotional events and marketing mechanisms
3+ years in consumer marketing, ideally in online entertainment or social
Knowledge and passion for video games from hardcore gamer titles to casual
social games and entertainment as a whole
Strong analytical skills with a meticulous mind
Creative spirit capable of creating innovative marketing programs that are
Strong leadership skills
Ability to work with a wide range of profiles (business, game design,
Advanced English level is a must
Why Join the World of Gameloft?
Because you want to be part of an exceptional experience within a company
that is constantly growing!
Because you want to work with talented people who are industry pioneers!
Because you want to be part of an international environment with daily
contact with other countries & cultures!
Because you want to work in an inclusive equal opportunity workplace!
Or, just because you're looking for a great place to work!
Permanent contract, full-time job with excellent Social Benefits.
25 vacation days per year
Private medical health insurance
Flexible compensation with Ticket Restaurant Card
Free language courses
Birthday day off + option to work a shortened schedule on three days.
Flexible work-from-home hybrid model + 2 months of full remote to work
from anywhere you want!
Merit based salary progression system and a competitive initial salary
Excellent local working conditions (quality of offices, geographical
location of office in the centre of Barcelona).
... and Thursday afterwork beers!
We can't wait to find our next great talent!
We're looking for gamers from all walks of life to join our team! We are an
equal opportunity employer committed to creating a culture of inclusivity
where everyone feels welcome, respected, valued, and empowered to do their
best work. To do so, we joined hands with organizations such as FemDevs and
COGAM, who are helping us to create a safe workplace where gamers can come
together (no matter what their background culture or identity is) and create
amazing experiences for our players.
Whether you're a casual gamer or a hardcore e-sports competitor, and
regardless of the platform you prefer (we're a cross-platform dev Studio
now!) we want you to feel like you belong to our team.
Please note that only selected candidates will be contacted and your CV will
be saved in our files for a period of 6 months.
Want to know more? Please visit our Website: www. gameloft.com
If the offer interests you, Join the Game!