MARKETING CREATIVE MANAGER - MATERNITY LEAVE REPLACEMENT
Playtika Holding Corp. is a leader in interactive entertainment delivering
personalized immersive experiences to millions of loyal players across a
diverse portfolio of games. Founded in 2010, Playtika was among the first to
offer free-to-play social games on social networks and, shortly after, on
mobile platforms. Headquartered in Herzliya, Israel, and guided by a mission
to entertain the world through infinite ways to play, Playtika has more than
3,500 employees in offices worldwide including Ramat-Gan, Berlin, Vienna,
Helsinki, Chicago, Las Vegas, Newport Beach, Sydney, Kyiv, Bucharest, Minsk,
Dnepr, and Vinnytsia.
The mobile gaming industry is competitive and certain roles require a great
deal of technical expertise. Playtika is recruiting for a limited number of
roles requiring unique skills and experience.
Playtika is looking for a Marketing Creative Manager (Maternity Leave
Replacement) to join a leading team of Creative minds and help build together
As a Creative Manager, you'll create and manage marketing creative campaigns
on a global scale for our brands/games across multiple channels and platforms
based on marketing needs/KPI.
Innovate continually marketing creative ideas that drive the key business
goals of our brand/game on a daily basis.
Create conceptual and holistic 360 campaigns to expose our brand awareness
on a large scale. Elaborate ideas based on user behavior, motivation and
state of mind, adapt creative and messaging to our digital strategies,
produce creative assets for funnel and platforms differentiations.
Partner with brand/game team frequently, be a thought leader on consumer
behavior, marketing techniques and take a part of marketing strategy
Collaborate with a highly cross-functional team of marketers, data
analysts and media specialists, review work in an objective manner and
apply learnings to future work.
Lead creative sessions to translate data into insights, concepts and
Be a “mountain mover” to lead projects end-to-end — from insights,
strategy and concept, trough executions and presentation. until –
production and design. Yet, have the ability to take feedback or inputs,
switch gears, and come up fast with solutions that keeps the idea.
5+ years of experience as an Art Director/Creative within marketing in
gaming company, performance industry or advertising agency.
Proven track record in solving business problems with creative solutions.
Proven experience owning ideas from inception to launch.
Strong creative conceptual and brand strategy background, high level of
Art direction and visual storytelling.
Solid experience creating multi-channel campaigns from top of funnel
through direct response creative.
Digital mind-set, driven by data, deep understanding of performance
marketing, craft for mobile and Integrated campaign experience.
Able to handle multiple, cross-department creative requests simultaneously
to prioritize and meet deadlines.
Excellent organizational and social skills. experience in presenting ideas
and getting buy-in from senior level.
High level of written and spoken English
Academic background in Art direction, Graphic design, Copyright, or
Portfolio should feature web-based marketing campaigns and designs for
Positive vibe, easy to partner with.
Great personality and social skills
Sharp eye for detail.
Out of the box Thinker
Desire to learn
Independence – proactive